HUGO LOUDER CONCEPT
HUGO Louder is an exclusive music platform that amplifies the voices of inspiring artists and young talents who want to change the world.
It provides artists with a stage to debut their music and speak out about what matters to them. Spotlighting emerging talents and established musicians, the monthly series explores each artist’s personal experiences while touching on the most important issues of the moment.
HUGO Louder is an exclusive music platform that amplifies the voices of inspiring artists and young talents who want to change the world.
It provides artists with a stage to debut their music and speak out about what matters to them. Spotlighting emerging talents and established musicians, the monthly series explores each artist’s personal experiences while touching on the most important issues of the moment.
My task was to ensure the creative alignment between Art Direction and the Motion Design Team, by establishing a final CI friendly environment.
A Storyboard, as well as Style frames had to be created, to support and help the Motion Design Team visualise the idea behind our Teaser Intro. This consisted in a floating, led covered, flickering cube, featuring the #HUGOlouder Hashtag.
This HUGO coloured, and branded room, would set the Stage before introducing the next, upcoming Artist.
LOOK DEV
A Storyboard, as well as Style frames had to be created, to support and help the Motion Design Team visualise the idea behind our Teaser Intro. This consisted in a floating, led covered, flickering cube, featuring the #HUGOlouder Hashtag.
This HUGO coloured, and branded room, would set the Stage before introducing the next, upcoming Artist.
LOOK DEV
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